Recently, BroadPR’s Raychel Moore had the opportunity to interview Thomas Keown, founder of Many Hopes, about what Many Hopes is, why he started it and what he sees as the vision for the organization in 2018 and beyond. Here is part 1 of that conversation: Raychel: We are talking to Thomas Keown, Founder of Many […]
A Conversation About Justice – One Man’s Vision (Part 1) Read More »
In this blog, I will offer some tips on how to choose the right influencer. A previous blog looked at how to choose an influencer agency, while below are some well-proven tips for working directly with an influencer. Step 1: Look to the middle Whom you hire will, of course, depends on your budget. But
Influencer Marketing: Working with the Right One Read More »
Believe it. Influencer marketing is big. In some cases, it can be more powerful than social media advertising or developing online marketing campaigns. It is also evolving fast. While a few international names dominate the market, the spotlight is on local stars who can influence local consumers and communities. Getting a handle on this fast-growing
Influencer Marketing: Starting Afresh Read More »
In our last blog, we highlighted three key phrases to avoid. Below are another three that we think warrant a relook or need to be relegated to the vocabulary trash. Off the record In journalism there is no such thing, but it is amazing how many times PR Pros seem to hide behind this phrase.
Six Phrases PR Pros Should Forget (Part 2 of 2) Read More »
PR Pros know that their choice of words and phrases can make or break their careers. It is no longer about the right press releases and invites, either. In today’s social media world, the right response (or non-response) can help to put out flames and soothe nerves. It’s the reason why many have a list
Six Phrases PR Pros Should Forget (Part 1 of 2) Read More »
